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Ilias Louis Hatzis's avatar

Airbnb is great example. Their vision wasn’t “renting out rooms.” It was belonging, connecting with people (hosts), sleeping on their couch, having breakfast with them. That’s is a very strong and incredibly scalable. Eventually they evolved from “couch-surfing” to experiences, premium stays, even luxury.

The idea is never enough, it's just a starting point that will change as you start working on it. Your work is what builds a strong company. Don't fall into the idea trap. Read my other post "The recipe isn't the restaurant."

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Sophia Padmos-Chan's avatar

Very interesting!! I am curious about what makes a good vision. Can you give example of a vision or more that led starting teams with almost nothing to a strong company?

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